Live 8 – get the word out

Posted in Arieanna & Ianiv, Blogging, News, Opinion, Professional Blogging

Sifry announced a couple of days ago that a campaign has been put together to get some attention to Live 8. The campaign was to give away 50 backstage passes to bloggers to go to one of the Live 8 concerts. To blog them, podcast them, and get the cause some attention. Plus, it’s free. Well, you say the word “free” and we’ll jump through hoops.


No, seriously. I really think that Live 8 is an amazing effort put forth at the right time (in marketing speak). Why? Because the idea is hot. And the industry is just shaking with growth and energy. And, as we clearly saw at Gnomedex, we’re a tight group of people. So, I’d like to gain whatever notice that I can for Live 8. First and foremost, that is the most important thing.

Picture 1What is Live 8?

Live 8 is a series of benefit concerts and events all around the world. The cause is poverty. A big problem to tackle, in a big way. 30,000 kids die every day. Poverty kills.

Live 8 is a chance for everyone to really help out. To take a stand that will let the leaders of the world know that we want to do something about poverty. Not a protest. Not a march. But a stand that is just as powerful. As a result, it is hoped that the leaders take notice of the peaceful demands of the thousands around the world who are asking for change. And that they take the power of this demand to the G8 summit on July 6th as the main issue.

On 6th July 2005, the leaders of Great Britain, the USA, Canada, France, Germany, Italy, Japan and Russia will meet at Gleneagles in Scotland to talk about world affairs, including Africa. They will be presented with a workable plan to double aid, drop the debt and make trade laws fair.

Concerts will be held in Philly, Berlin, London, Rome, Paris, and Edinburgh. Others are cropping up as well.

Let’s make the voices of 1 million spectators and billions of viewers/reders be heard.

What is this contest? have 10 backstage press passes for each of the following Live 8 concerts up for grabs to the bloggers of the world: Philadelphia, Paris, Rome, Berlin, and Tokyo. Those selected would blog, podcast, videoblog the whole thing. Toss up some pictures to Flickr. Get some exposure.

Plus, Virgin Airlines has donated some tickets for 5 of these 50 bloggers to actually fly out for the G8 summit.

Point of departure is New York, so I guess you’d need to get there first. But, I’d jump at the chance to be a part of covering the summit live. To blog a summit of such importance. Wow. Really, $500 is nothing compared to what kind of exposure that would mean. Both to me and to people who would read it. What a life changing experience. Flight cost would be like a donation. Wouldn’t even make me blink.

And, if sponsored by other blogs or media networks, I would have an even greater opportunity to share what was there. I know that it would be welcome content on Corante, as well as on my own blogs. I’m looking forward to buying some new podcasting gear this weekend, and can put that towards good use.

But, that is assuming I am selected to be of the 50. Then of the 5. So, that’s presuming too much. But, for whichever bloggers are selected, it would be an amazing experience. One I would follow closely.

Here is what I hope. That they select bloggers of both genders and of varied backgrounds. Some techies, some not. Perspective is a great asset in getting out news. With that kind of variety, everyone would have a different story to tell. And stories are powerful communicators.

Bloggers are the new voice in the media. We can shake things up. Get some perspective. Be authentic and real and have fun. Make the issue real. That’s what Live 8 is all about.

Now what?

Well, go blog about Live 8. Go blog about poverty. Help get some exposure. Selected or not, I will be following along what’s going on and posting it. I’ll try to skim through a feed of the tag and share some of what I find. I encourage you to spread the word too.

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